It’s getting harder and harder to attract and keep people’s attention.
Your website has a lot of competition. You are not just competing with the other guys that come up in search results in your niche. You are also competing with Facebook alerts, tweets, emails popping up, texts, YouTube videos, and just about anything else your customers have on hand.
For your company to thrive, you have to grab attention, motivate your visitors to take action, keep their attention through checkout, and connect even after they buy.
If you are not investing in the right tactics to get and keep your customers, you are on the losing end of a long battle.
Don’t spend another dime running another ad or another hour writing yet another blog post
Here’s the thing, the world does not need yet another lackluster blog post or click-bait headline. The world also does not need another cat video, but that’s a different story.
What you need to help your company to stand out
To stand out you need to spend your budget and efforts wisely.
- Build a kickass content strategy, tap into the right resources to develop your content that will bring you website visitors
- Create and optimize your content to bring visitors down your purchase funnel (or at the very least, get them to sign up for your email list)
- Send relevant, targeted emails that help tip the potential lead into a warm prospect or customer
- Continue to leverage that relationship to help them become brand advocates
Capture attention, inspire action and get results
It’s not idealistic marketing it’s smart, measurable and attainable marketing. It’s marketing that helps you leverage your resources and build a marketing program that helps your company grow. And to be honest, it’s a lot of work.
If your team is working on a lot of things, and putting out fires left and right, you may not have the capacity to carry this out. You need someone to comb through website analytics data, put the pieces together and build a strategy that can help you hit your goals not just this quarter, but for the rest of the year.
That’s where I can help.
You can build more traffic to your business website, generate more sales and get more people to opt-in to your email lists. To do so, you’ll need a clear goal, a laser-focused strategy and a partner to help you carry out the tactics and measure the results.
Choose your most pressing need, and let’s begin:
“I need to build traffic to my company website so I can appeal to more potential customers.”
“I have a list of email subscribers but I have seen very little return. I don’t think email marketing really works for me.”